For Désirée Christina Schmid, a full creative direction was provided, encompassing personal branding, corporate identity, and brand strategy. Désirée Christina Schmid is an artist and botanically inspired practitioner whose work unfolds at the intersection of plant perception and botanical healing. Guided by a poetic understanding of plants as living agents of transformation, the collaboration centred around developing a visual language that resonates with her intuitive and research-led approach. The resulting identity, realised across digital and print media, artfully balances visual elegance with depth, inviting viewers to encounter the plant world as both sensory experience and inner reflection.

VISUAL IDENTITY - CREATIVE DIRECTION